Community Engagement Coordinator
Community Engagement Coordinator
Social media management
and coordination
Social media management
and coordination
Social media management
and coordination
Did you know YMCA Calgary is a trusted charity? It’s true! Infact during my time at YMCA Calgary, I’ve helped support their mission of strengthening community health, connection, and belonging through programs and services across Calgary. As part of the Community Engagement team, I lead the day-to-day management of YMCA Calgary’s social media channels, supporting ongoing work to grow community awareness of YMCA Calgary as a trusted charity.
I manage the content calendar, create graphics, video, and copy tailored to each platform, coordinate approved content from teams across the organization, and monitor engagement to ensure campaigns roll out smoothly and stay on brand.
Led day-to-day social media management and worked closely with teams across the organization to make sure campaigns rolled out smoothly, stayed on brand, and actually connected with our community.
YMCA
Calgary
Community Engagement Coordinator
YMCA CALGARY CLEAN WATERS CAMPAIGN - Project lead & execution
YMCA CALGARY CLEAN WATERS CAMPAIGN - Project lead & execution
YMCA CALGARY CLEAN WATERS CAMPAIGN - Project
lead & execution
As part of the Community Engagement team, I helped lead the Clean Waters campaign, an initiative encouraging swimmers to shower before entering the pool to help improve water quality.
Our goal was to shift behaviour by connecting the simple act of showering to the shared responsibility of keeping pools clean for everyone. I supported the coordination and execution of the campaign, helping guide messaging, manage timelines, and ensure campaign materials aligned with YMCA Calgary’s brand and communication goals.
This work was done in collaboration with internal YMCA teams and external creative partners to bring the campaign to life across our facilities.
As part of the Community Engagement team, I helped lead the Clean Waters campaign, an initiative encouraging swimmers to shower before entering the pool to help improve water quality.
Our goal was to shift behaviour by connecting the simple act of showering to the shared responsibility of keeping pools clean for everyone. I supported the coordination and execution of the campaign, helping guide messaging, manage timelines, and ensure campaign materials aligned with YMCA Calgary’s brand and communication goals.
This work was done in collaboration with internal YMCA teams and external creative partners to bring the campaign to life across our facilities.
YMCA CALGARY CLEAN
WATERS CAMPAIGN -
Project lead & execution
Did you know YMCA Calgary is a trusted charity? It’s true! Infact during my time at YMCA Calgary, I’ve helped support their mission of strengthening community health, connection, and belonging through programs and services across Calgary. As part of the Community Engagement team, I lead the day-to-day management of YMCA Calgary’s social media channels, supporting ongoing work to grow community awareness of YMCA Calgary as a trusted charity.
I manage the content calendar, create graphics, video, and copy tailored to each platform, coordinate approved content from teams across the organization, and monitor engagement to ensure campaigns roll out smoothly and stay on brand.
SOCIAL MEDIA MANAGEMENT
AND COORDINATION
Did you know YMCA Calgary is a trusted charity? It’s true! Infact during my time at YMCA Calgary, I’ve helped support their mission of strengthening community health, connection, and belonging through programs and services across Calgary. As part of the Community Engagement team, I lead the day-to-day management of YMCA Calgary’s social media channels, supporting ongoing work to grow community awareness of YMCA Calgary as a trusted charity.
I manage the content calendar, create graphics, video, and copy tailored to each platform, coordinate approved content from teams across the organization, and monitor engagement to ensure campaigns roll out smoothly and stay on brand.
YMCA CALGARY CLEAN WATERS CAMPAIGN - Project lead & execution
I helped lead and support the launch of YMCA Calgary’s Clean Waters campaign, helping bring the “Clean Water Guardians” concept to life across digital channels and on the pool decks. I led the social rollout and messaging strategy to increase awareness of shower compliance and reinforce it as a shared community responsibility.
YMCA Calgary
Visual Storytelling & Event Support
Visual Storytelling
& Event Support
Visual Storytelling & Event Support
I develop promotional and in-branch visual assets for major initiatives including AGM, Pride Parade, and YMCA Calgary Homecoming, ensuring materials align with brand standards and campaign goals. I also provide on-site event support and capture real-time content, turning in-person moments into engaging digital storytelling that expands reach and strengthens community connection across platforms.
This work is done in collaboration with teams across the organization to ensure events and initiatives reflect the YMCA’s mission and community impact.
I develop promotional and in-branch visual assets for major initiatives including AGM, Pride Parade, and YMCA Calgary Homecoming, ensuring materials align with brand standards and campaign goals. I also provide on-site event support and capture real-time content, turning in-person moments into engaging digital storytelling that expands reach and strengthens community connection across platforms.
This work is done in collaboration with teams across the organization to ensure events and initiatives reflect the YMCA’s mission and community impact.
Visual Storytelling & Event Support
I develop promotional and in-branch visual assets for major initiatives including AGM, Pride Parade, and YMCA Calgary Homecoming, ensuring materials align with brand standards and campaign goals. I also provide on-site event support and capture real-time content, turning in-person moments into engaging digital storytelling that expands reach and strengthens community connection across platforms.
This work is done in collaboration with teams across the organization to ensure events and initiatives reflect the YMCA’s mission and community impact.
